Miranda July created a new app, ‘Somebody’ sponsored by Prada. Neat concept, not super practical but definitely an interesting social experiment and I love that it’s available for people to use.
Have you ever found it impossible to say something, face to face, to someone you know, someone you love? The words just won’t come out? A new messaging service, SOMEBODY, by Miranda July could help. It’s the star of her film for Miu Miu Womens’ Tales, the eighth commission in the acclaimed short-film series by women directors who critically celebrate femininity in the 21st century.
Jessica wants to tell Caleb she can’t be his girlfriend anymore. She opens up SOMEBODY, types in the heartbreaking message, and selects Paul from a list. Paul is in the park. Paul’s phone dings. He eyes Caleb having a picnic. Paul delivers the bad news—as Jessica. Eyes bawling. Arms flapping. Caleb is, devastated.
The SOMEBODY app then totally saves Yolanda and Blanca’s friendship, makes Jeffy’s marriage proposal to lonely Victoria, and initiates a curious ménage-a-trois between two prison workers and a parched potted plant named Anthony.
This latest addition to Womens’ Tales showcases Miranda July’s unique ability to capture the strange tenderness of contemporary relationships.
SOMEBODY takes our endless hunger for communication, technology, avatars and outsourcing, and blends it into what seems to be a surreal near-future — but it’s not. It’s right now. In close collaboration with Miu Miu, July worked with a team of developers to create this radical and complex app; when the movie ends we’re invited to visit somebodyapp.com to send or deliver our first message.
Every Sunday, hair stylist Mark Bustos ventures through New York City in search of his next client. Although he works at an upscale salon, he’s actually looking for someone less fortunate who’d appreciate a haircut. He approaches these people and opens with the same simple phrase: “I want to do something nice for you today.” Bustos began cutting hair for the homeless in May 2012 after a visit to family members in the Philippines. There, he paid the owner of a barbershop to rent a chair and provide haircuts to impoverished children. The feeling was so rewarding that he brought the practice home. Since then, he’s performed this service to the needy in Jamaica, Costa Rica, Los Angeles, and of course, New York. All of Bustos’ styling sessions are completed in open areas like street corners and sidewalks so that the public can watch. He’s hoping that the passersby will find inspiration in the good deed and be kind to those who are less fortunate. “Every human life is worth the same,”…
For four years, each day I took the same tram to art academy. Why would you then look out the window with curiosity when there is no reason to expect anything new. I decided to change the daily journey for my fellow passengers and myself. I wouldn’t move the tramway track, but maybe I could add something. Make something so that what already exists would look very different now.
Man-eater is part of my graduation project “Remake Reality” for the Royal Academy of Art, The Netherlands.
While in Europe, I gave presentations at We Are Social & Anomaly in London, and my old stomping ground Wieden+Kennedy, Amsterdam. Here’s a video from the We Are Social talk, where I speak on the value of personal projects and trusting the journey. Reality is malleable, ya’ll!!!
With Cucalu, you look for shapes in your environment. You start with circles. Once you’ve found one, you hold Cucalu in front of it and a picture is taken. Other players will see what and where you’ve captured the circle. They reward your work. The other way around, you praise what others see to sharpen your creative skills.